Abstract Many commentators

The printed press is becoming obsolete due to advances in digital media
Abstract Many commentators and analysts have confidently declared t.t age of printed newspaper is over. IMustry wide developments including falling advertising revenues and fragmented audiences that are increasingly shifting online are said to signal the end ftfln newspaper industry as we have come know it. This paper seeks to establish to what extent .is characterization of the newspaper industry’s decline is accurate through an in-depth literature review, a series of lectures by experts in the field, and by conducting 20. interviews wi. publishers and editors from six countries.. study finds that while there are clearly significant shifts taking place within the pint industry, particularly arouM attempts to monetize online content and find alternative sources of revenue to replace falling advertising revenues from print, the decline of industry is overstated. News organizations are going througha process of transition and adaptation. In addition, the paper shows that the narrative of newspapers being in perpetual decline is rnoAly W.ern centric, and does not take into account regional variations and the fact that in many emerging countries, print newspaper sales are robust and growing.