Module 3 Assessment – Behavior Change Intervention Paper

MPH 505 Public Health Communication and Behavioral Theories

Module 3 Assessment – Behavior Change Intervention Paper

Purpose

The purpose of this paper is for the student to gain an understanding of how behavior health theory is linked to behavior change interventions.

Course Outcomes

This assignment provides documentation of student ability to meet the following course outcomes:

CO 2: Identify basic theories, concepts, and models from a range of social and behavioral disciplines that are used in public health research and practice.

CO 3: Critically appraise the empirical support, strengths, and weaknesses of different health behavior models and theories.

CO 4: Explain how to use theories/models in the planning, implementation, evaluation, and cultural adaptation of public health programs intended to improve health at the local and national levels.

CO 7: Explain various settings, roles, and agencies for promoting health.

Due Date

Submit your completed application by Sunday, 11:59 p.m. MT of Week 3 as directed.

Total Points Possible

This assignment is worth 380 points.

Requirements

The Behavior Change Intervention Paper is worth 380 points and will be graded on quality of information, use of citations, use of Standard English grammar, sentence structure, and overall organization based on the required components as summarized in the directions and grading criteria/rubric.

Create your essay using Microsoft Word (a part of Microsoft Office), which is the required format for all Chamberlain documents. You can tell that the document is saved as a MS Word document because it will end in “.docx”

Follow the directions and grading criteria closely. Any questions about your assignment may be posted under the Q & A Forum.

The length of the paper is to be no less than 5 pages and no greater than 8 pages, excluding title and reference pages.

APA format is required with both a title page and reference page. Use the required components of the review as Level 1 headings (upper and lower case, centered, boldface).

Note: Introduction—write an introduction but do not use “Introduction” as a heading in accordance with the rules put forth in the Publication Manual of the American Psychological Association.

Preparing Your Behavior Change Intervention Paper

Review the readings, lesson notes, and digital media about behavior change and behavior change theories, the health belief model (HBM), and the transtheoretical model (TTM).

For the purpose of this paper:

Select a population. For example, African American women aged X to X who live in [insert a geographic location].

Select a health behavior that you wish to change within this population (e.g. teen pregnancy, smoking, substance use, physical inactivity, etc.).

Provide a description of why the health behavior is important to change within this population (using the literature to develop an epidemiological profile of the health behavior’s impact on the health of your selected population).

Describe the various factors that influence the behavior within your selected population. For example, individual, interpersonal, community, organizational, policy, neighborhood level factors.

Provide a brief description of the HBM and TTM.

Which theoretical framework (HMB or TTM) is best suited for the behavior change you selected within your identified population? Explain why.

What behavior change techniques will you use? Why? (Use the theoretical framework to explain your rationale.) What communication strategies would you use to reach your selected population with health information? Be sure to consider levels of health literacy when identifying communication channels to reach your selected population.

What might be some challenges in implementing this behavior change intervention?

Please post any questions you may have about this assignment to the Q & A Forum.