Five-year strategic plan for the Christian Dior S.E.
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Using the data in the first two parts of this assignment ( The file uploaded below organization analysis and market analysis）, develop a five-year strategic plan for the organization, this is a group work, your part is analyzing with the following topics covered in the Strategic Plan, the file uploaded has these sector, try to analyze deeper and summary following them.
• Executive summary
• External Environment Analysis
Industry Sector
Raw Materials Sector
Human Resources Sector
Financial Resources Sector
Market Sector
Technology Sector
Economic Conditions Sector
Government Sector
Sociocultural Sector
International Sector
• Internal Environmental Analysis
Management
Marketing
Finance/Accounting
Production/Operations
Research& Development
• Market Analysis
Positioning Organization in the Marketplace
Market Size and Growth
Target Market and Customers
Major Competitors and Participants
Product and Service
• Positioning organization in the marketplace
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