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Read the distillation of the battle between David and Goliath here: https://www.insightsquared.com/blog/4-small-business-lessons-from-david-and-goliath/ (Links to an external site.)
Tie the principles of the story to Uber by highlighting THREE specific aspects of Uber’s strategy. For more information on Uber’s Strategy read this: https://en.wikipedia.org/wiki/Uber