Dr. Debbie Laughon
9/8/22 9:22 PM
Hi class, lots of great points to start the class discussion. I work for a large multistate health care system and most of our growth at the moment is about care beyond the acute care setting. We have built several “all in one” centers that offer medical clinics, diagnostics, and primary care. We are also building free standing ED’s in key market areas to help capture patient that might otherwise go to our competitors. We have also invested in specialty centers for things like orthopedics and rehabilitation. All of these areas bring new money to the organization and provide actions to support our strategic plan to meet the “continuum of care.” I think historically we only thought about the acute care setting. Another point that supports this growth can be supported in another area of my work: Magnet. Magnet is a nursing designation that only 7% of the hospitals have earned. You might compare it to Baldrige in the business world, as it represents a comprehensive quality assessment. In the Magnet regulations, there are several sections that are individually focused on outpatient and ambulatory care. Historically these were a small part of the acute care focus. It is challenging as many of these service areas don’t have the metrics/benchmarks that are established and yet we know it is a very competitive market. We understand the importance and will be working to ensure our structure and processes extend into these new outreach markets. What types of shift to outpatient are you seeing and how do you think they will impact the financial stability of the organization?