This week, you will continue your work from the Wk 3 Apply assignment by drafting a

This week, you will continue your work from the Wk 3 Apply assignment by drafting a presentation to promote the innovation project to the executive team of your chosen organization.

Review the project information in the Wk 3 – Apply: Signature Assignment – Innovative Business Case and incorporate it into your presentation. Include key assumptions and a clear description of the elements listed in the instructions below.

Create a 10- to 15-slide presentation in which you complete the following:

  • Describe your Innovation Project.
  • Explain the customer problem your product will solve.
  • Outline how the project aligns with the company’s strategy.
  • Outline the Innovation Project’s:
  • Target customer(s)
  • Pricing strategy
  • Potential market size
  • Outline the potential competition and the strategies for intellectual property protection.
  • Design a development strategy and a schedule for the innovation project, including the organizational structure and development methodologies

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