1. Explain the ways in which the Internet is a direct-response medium.
1. Explain the ways in which the Internet is a direct-response medium. 1. Explain the ways in which the Internet is a direct-response medium. 2. Distinguish between acquisition, conversion, and retention strategies. 3. Identify the elements of a direct response marketing strategy. 4. Explain the concepts of offer, customer lifetime value, and testing. 5. Explain […]
1. Explain the ways in which the Internet is a direct-response medium. Read More »