Integrate theory &research

In this task student is required to analyse the mega trends from the CSIRO tourism futures report and write a report that identifies the underlying drivers and trends that are influencing this tourism mega trend. You are expected to read widely (including futures literature). Your report should be of 3000 words (excluding references and appendices) and may include a limited number of tables and figures. NOTE: Your recommendations should be tailored to a destination and at broad industry level, not at an individual firm level. Criteria used to grade this task: 1. Integrate theory and research to critically analyse the mega trends in tourism and hospitality industry 2. Investigate and analyse the key drivers and trends that are influencing (or will influence) the future development of the mega trend chosen 3. Examine the specific opportunities and challenges the mega trends may have on tourism-related industries 4. Formulate and justify key recommendations related to the marketing and management of tourism related industries to ensure Australia will be successful and competitive in the future 5. Explain the political, socio-cultural and economic factors that influence the emerging global tourism markets 6. Describe the relationships between tourism and the content areas under study (e.g. commodity culture, visual culture, media culture, etc.). 7. Demonstrate research, deduction and problem solving skills to predict the future direction of tourism and hospitality.